Eurovision 2021: The ESC 2021 Core Team reveals the new logo for Rotterdam
The Eurovision 2021 Core Team , EBU along with the three Dutch broadcasters (AVROTROS, NOS, NPO) have released the new logo for next year’s competition in Rotterdam.
The EBU and the three Dutch broadcasters repsonsible for next year’s contest, have revealed new logo for the Eurovision Song Contest in Rotterdam in May 2021.
While the ESC 2020 logo was inspired by the countries’ flags in a combination that showcased the 65 year history of the Eurovision Song Contest, the 2021 logo indicates a world map where Rotterdam stands as the heart of Europe.
Eurovision 2021 Executive Producer Sietse Bakker explains what the new logo stands for:
The logo connects Rotterdam with the capitals of the participating countries and symbolises coming together, regardless of the form.The new logo shows that we are open to everything the participants have to offer. The Eurovision Song Contest will continue next year, no matter what and we hope to welcome the participants, press and fans to Rotterdam in May; physical if possible, virtual if necessary
As last year, the logo and concept was developed by agency Clever ° Franke.
Co-founder Gert Franke said:
We have extended the style from last year to 2021 and retained the “simple, intelligent, minimalist and experimental” elements but then added a “festive touch, to celebrate the return of the Eurovision Song Contest.
The 2021 edition of the Eurovision Song Contest is scheduled to take place on 18, 20 and 22 May in Rotterdam, The Netherlands. A total of 41 countries will partcipate in next year’s contest while EBU has already developed four possible scenarios securing that the contest will take place one way or other.
News Source: Eurovision.tv
Image: Clever ° Franke
